La régulation et l’harmonisation internationale des programmes d’écolabels sur les produits et les services
Sophie Lavallée
Kristin Barentsein
THE REGULATION AND INTERNATIONAL
HARMONIZATION OF ECOLABEL PROGRAMS
ON GOODS AND SERVICES
Considering both trade globalization and the growing media coverage of the
deterioration of natural resources and of the ozone layer, the average citizen has
become more demanding as a consumer when it comes to the environmental quality
of the products he purchases. In this context, the implementation of adequate labeling
may become both a major competitive issue in the marketplace as well as a means
of promoting sustainable development that will allow the inclusion of environmental
considerations in production procedures and in individuals’ behavior and choices.
Designed to inform both private and public consumers of a product’s environmental
performance as compared to other products in the same category, the ecolabel is an
excellent tool for the implementation of this new development paradigm.
The ecolabel is a tool whose goal is to use markets in order to meet environmental
goals. Presently, the ecolabel is the result of a « voluntary » step taken by a
manufacturer who takes it upon himself to declare that his products are ecological
through the use of different seals or phrases (« nitrate free », « ozone layer
friendly », biodegradable). Alternatively, the manufacturer may ask an independent
organization for the right to use an ecolabel, by following a preset procedure and
respecting pre-established criteria. Since the end of the 1980s, many countries have
set up ecological certification and ecolabeling programs : the « European
ecolabel », the « Blue Angel » in Germany, the « Green Seal » in the United States,
« NF » in France, « Eco-mark » in Japan, and the « Eco-logo » in Canada.
For the last ten years, the ecolabel has drawn the interest of public authorities in
Western countries. Over this same decade, Europeans have gained a level of
expertise that today allows them to assume an international leadership role in the
field of ecolabeling. In this context, several European jurists and economists have
naturally become interested in the conditions linked to the development of this new
tool for regulating production. Their studies show that the creation of a national
policy of ecological labeling must be based on recognized standards – private or
prescribed – so that the awarding of an ecolabel can be based on objective criteria.
In the framework of trade liberalization, the development of such ecolabel programs
must be carried out while, at the same time, an effort is made to avoid creating
obstacles to international trade. Very little study has been devoted to the rules of
international law that apply to this subject. This question is, however, central to the
reflection which must be undertaken on ecological labeling’s development as a
sustainable development tool. Our paper sets out to answer this question and to study
the impact that the International Standards Organization’s (ISO) 14000 series of
standards has had on the harmonization of national ecolabeling policies.
Considering the impact of international law standards on the ecolabel’s
development as a sustainable development tool, it is logical to make an in-depth
analysis of the conditions of national ecolabeling policy harmonization at the
international level.
• 1 INTRODUCTION
• 2 QU’EST-CE QU’UN ÉCOLABEL ?
— 2.1 La nature de l’écolabel
— 2.2 Les différents programmes d’écolabels
— 2.3 Le processus de détermination des critères de labellisation
des produits
• 3 L’ÉCOLABEL EST-IL UNE BARRIÈRE
NON TARIFAIRE AU COMMERCE INTERNATIONAL ?
• 4 QUELLES SONT LES POSSIBILITÉS
D’HARMONISATION INTERNATIONALE
DES ÉCOLABELS ?
— 4.1 La reconnaissance mutuelle des programmes d’écolabels
— 4.2 L’utilisation de la spécification technique ISO 14048
— 4.3 La création d’un double écolabel
— 4.4 L’accréditation internationale des organismes
de labellisation
• 5 CONCLUSION